|
|
Faculty
Vladimir Pashkevich
Assistant Professor of Business Management
email
212-517-0639
Vladimir Pashkevich is a marketing professor at Marymount Manhattan College. He earned his Ph.D. in marketing and MS in business analytics from University of Cincinnati. He teaches a number of the introductory level marketing courses, the Consumer Behavior course, the Marketing Research course, and guides the research of undergraduate students at MMC, which was presented at The National Conference on Undergraduate Research (NCUR) and the Annual Honors Colloquium at Marymount Manhattan College. Dr. Pashkevich's research interests revolve around the study of consumer behavior and include consumer information processing, social cognition, brand connections, values, and transformative consumer research.
Vladimir employs field survey and laboratory experimental research methods to examine decision making in a consumer context, with particular attention to the relationships between theoretical constructs and their empirical indicators.
|
|
|
|
